News

posted on 06 June 2008 11:10

It is reported that Microsoft may be about to buy Zoomix, an Israeli startup with unique software that automatically corrects incorrect business data such as product names, customer and supplier data and in a variety of languages.

Enterprises with multiple software products dealing with aspects of the business - BI, CRM, and ERP for example - find that reporting is made inaccurate through slight differences in such data terms. Manually correcting them is time-consuming and difficult. Zoomix has devised technology which rapidly learns how to automatically aggregate, combine, standardize and classify data from multiple sources.

It was founded by Avinoam Omer, Noam Shindler, and Ariel Shoham in 1999 and has a total of about $6 million funding from two venture capital groups. The CEO is Amir Biran and there are 23 employees. Gartner identified Zoomix as a cool vendor a couple of years ago. A price of $20-30 million has been mooted.

The fertility of the Israeli high-tech startup fields is a firm attraction for USA technology acquirers such as IBM and Microsoft.

^{[Paul Roberts, news editor.]}