News

posted on 09 July 2008 13:28

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In 2012 there will be more Blu-ray disks sold than DVDs, according to the US Entertainment Merchants Association.

EMA is the not-for-profit international trade association dedicated to advancing the interests of the $33 billion home entertainment industry.

In its 2008 Annual Report on the Home Entertainment Industry it finds that the approximately $24 billion home video market continued to be the largest segment of consumer movie spending by far, accounting for 49% of all consumer movie spending in 2007. Video game software sales increased 34% in 2007, to a total of $8.6 billion.

Bo Andersen, President and CEO of EMA, said: "Consumers remain enamored with DVD and video games even as they incorporate new forms of entertainment media into their consumption patterns. New generations of hardware and software, and alternative delivery channels, will ensure that home video and video games remain phenomenally popular entertainment options for the American public for years to come."

The report found that:

- Home video generated $15.9 billion in sales and $8.2 billion in rentals in 2007.
- Nearly 9 million high-definition discs were sold in 2007, costing consumers more than $260 million.
- There were 12,177 DVD titles released in 2007, down from a peak of 13,950 in 2005.
- In 2012, sales of Blu-ray Discs will generate $9.5 billion, exceed those of standard DVDs.
- Home video spending is projected to increase to $25.6 billion in 2012.
- Traditional rental stores, dominated by Blockbuster, accounted for 73% of the rental business in 2007. Online subscription rental (such as Netflix and Blockbuster's Total Access) were 25% of the market. Kiosk rental doubled its market share to 2%.

- The 2008 Annual Report on the Home Entertainment Industry provides comprehensive data on and analysis of sales and rentals of DVDs, Blu-Ray Discs, video on demand, computer and console video games, and competing technologies. The report may be purchased from EMA: www.EntertainmentMerchantsAssociation.org; Tel 001-818-385-1500.

^{[Paul Roberts, news editor.]}